Is there a market for your produce?
Farmers' market stallholders enjoy a direct connection with their customers, benefiting from retail returns and customer feedback on their products. As the popularity of farmers' markets increases, competition for a position there also increases.
VFMA accreditation can not guarantee a stall position at a VFMA accredited farmers' market.
Before beginning the accreditation application process, we highly recommend that you visit some VFMA accredited farmers' markets and speak to the market managers to gauge whether there is a demand for your product.
We also recommend that you ensure that your product will be eligible for accreditation. This is particularly important for specialty-makers, as their products are assessed on a minimum quantity of Victorian produce.